“Susan brings and energy and fun to sales training that sets her apart from other sales trainers in the industry. In my years working with Susan, I have always found her to be on the leading edge of sales training techniques and up to date with the most current changes in human resources policy. On numerous occasions, she has helped me energize my team, organize my HR, and most importantly, improve my bottom line.”
Bob Mullen III
Mullen Bros. Jewelers~Swansea, MS

"Susan is a true professional in every sense of the word.  We have worked together in a variety of categories and her ability to train and organize collaborative teams has had tangible, quantifiable results in every engagement no matter the cultural or organizational challenges.

Her incisive, elegant approach to her discipline is goal-oriented, focused on excellence and is easily integrated into engagements in which I need her human resources experience and expertise.  It is always a pleasure to work with Susan.  She is not only one of the nicest professionals I know, but especially because she is courageously untethered to the cookie cutter 'tried and true'.  This guarantees clients gain the benefit of fresh, creative problem-solving that fits their individual business needs."

John Marchese

Marchese & Associates

"I have known Susan both personally and professionally for more than 12 years. Originally, I hired Susan through another consultant that we were using, but it did not take long for us to know that her services were the perfect fit to take our company to the next level.  We implemented numerous systems under her tutelage, and even though change is often times difficult, Susan made it easy with clear guidance.  She is constantly broadening her scope and sharpening her skills with the latest training in her field.  I would highly recommend Susan."

Todd Mutzig, CEO

Meigs Jewelry~Tahlequah, OK

"We began working with Susan soon after my sister and I took over Greenwich St. Jewelers.  We experienced fast growth and quickly went from a staff of 4 to a staff of 12 within a few years.  During this time, Susan worked closely with us to develop and train our staff and handle employee situations with professionalism.  Although this sounds simple in writing, I can assure you that without Susan's mentoring, our company would not be in the great position it is in today. 

Most importantly, Susan helped me grow and become a respected leader within my company.  Prior to working with her I had little to no experience managing and developing staff.  With her guidance, i have been able to handle difficult situations, avoid legal issues and most importantly, create a staff with a united purpose that directly helps us achieve our company goals.

I highly recommend Susan to any company that needs to refine or develop its company culture, leadership abilities and general HR structure.  She has been a critical part to our success at Greenwich St. Jewelers."  

Christina Gandia-Gambale

Greenwich St. Jewelers~New York City, NY

"Susan has been a great consultant for our company.  She has helped us with sales training, HR, leadership, staff development and many other things.  I've personally grown as a business professional because of her advice and coaching.  Susan is always available and more than willing to help in many ways.  Thank you Susan!"

Noah Turner, President

Dean's Jewelry~Coshocton & Mt. Vernon, OH

We have had the honor of having Susan be a part of our team for the last 5 years.  She not only does sales training with our staff but also does communication training.  She is a breath of fresh air and brings a new perspective to our store every time she comes here.  We value all of the things Susan has done for us, she has helped us grow our company culture.

Stacey Papp and the Team

Bay Hill Jewelers~Orlando & Winter Park, FL


  I have known Susan thru the jewelry industry for well     over a decade.  She is an energetic go-getter and      enthusiastic leader with a YES attitude.  Susan works    excellent with large groups or on a one to one basis.    She is a wealth of information and knowledge and her  unique and personal approach to transferring that  information is a welcome change in our industry.

Bill Koen 
Joe Koen & Son Jewelers
Austin, Texas

"What to say?   

I was lucky enough to attend a manager training session that Susan held.  Besides the wealth of information, Susan's training brought about personal growth.  The information was  important, but it's her effortless talent to get you to look inside--questioning yourself, your methods, and how you can become a better employee and manager--led me to more than I ever imagined during her training."

Lauren Naber, Asst. Mgr.

Greenwich St. Jewelers~ New York City, NY

Free Initial Consultation (248) 971-3388

"Our training experiences with Susan Arlin have played a crucial part in the success of our company. She reached far beyond our expectations with her leadership and sales team training. I would recommend her to anyone with a desire to strengthen both their personal leadership skills as well as their company culture."
Michelle Turner Ganz, CEO
Dean's Jewelry~Coshocton & Mt. Vernon, OH

"Susan has been a priceless member of our team for many years now.  She has played an integral role in developing our staff and training our sales team, and has proven herself to be an invaluable resource.  Susan has done it all--collaborative brainstorming on what we want and desires as a successful jewelry store, selecting new hires, developing training programs, assisting our manager with monitoring the team's growth, celebrating our successes, and identifying teachable moments.  

Additionally, through her personalized approach to training, Susan has instilled confidence in me asa a business owner with no formal Human Resources experience.  Tough HR decisions like hiring and firing can be on part of our business that keeps us up at night, but Susan has taken me through the process step by step, case by case, and given me the support and confidence to make the right decisions and to do what needs to be done.  She is always available to help with emergency situations and she knows the ins and outs of the legal aspect of HR.  Her 'behind the counter' background and vast knowledge on all aspect of the jewelry industry gives her credibility that makes her my go-to person for any questions or concerns no matter how large or small.  I am grateful to call her my Coach"

Starr Bragg

Bristol & Bragg Jeweler~Maryville, TN